BEST DIGITAL MARKETING STRATEGIES FOR MEDICAL GROUPS
Internet Marketing for Doctors & Medical Practices
A comprehensive digital marketing program is a powerful way to reach patients in need of medical care. With more and more patients turning to search engines like Google to research medical conditions and find care providers, it’s essential for doctors and medical practices to have a presence online. At Socius Marketing, we work as an extension of your practice to help you get found online, drive traffic to your website, and ultimately, turn website visitors into new patients for your group.
Find out why so many medical groups continue to work with the healthcare marketing experts here at Socius Marketing:
EXPERIENCED HEALTHCARE WRITERS
Our team of experienced healthcare writers is skilled at writing authoritative, trustworthy clinical and educational content — designed to target patients in need of medical care and advice.
ONLINE REPUTATION MANAGEMENT
Whether patients are searching for doctors on Google, Facebook, or Healthgrades, positive reviews are key. Our team expertly manages online reviews for practices of all sizes.
MEDICAL MARKETING EXPERIENCE & EXPERTISE
We specialize in working with medical groups, urgent care clinics, and major hospitals and health systems. We understand the challenges you face and the right marketing tactics to help reach your goals.
SOLUTIONS
How We Help
CUSTOM WEBSITES
With a responsive website custom designed by the creative team at Socius, you’ll see improved patient conversion rates and streamlined tracking for all new patients.
SEO
A comprehensive SEO strategy that incorporates onsite, offsite, and technical techniques is key to helping medical practices dominate search engine result pages (SERPs).
PAID MEDIA
As a Google Premier Partner, the PPC team at Socius has experience running highly effective and efficient campaigns, driving patient volume and brand awareness.
CONTENT
With a dedicated healthcare content team, Socius is able to develop excellent clinical content for your group or practice that targets patients, caregivers, and referring physicians.
DIGITAL STRATEGIES
Your account management team will work alongside your group’s management team to establish conversion goals, traffic goals, and custom KPIs.
SOCIAL MEDIA
We're seeing a huge uptick in patient conversions coming from social media. A comprehensive organic social and paid social strategy is necessary - we’ll help you create that strategy and manage it for you.
REVIEW CANVASSING
Positive patient reviews will go a long way towards driving new business for your practice or medical group, and our automated review system makes it easy.
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Hear From Our Experts
How To Compare Your Marketing Numbers: Knowing Conversion Rates, Industry Benchmarks, and ROI
Having the right mix of marketing inputs matters in getting great ROI on your investment. But knowing what to do with that mix—how to put those pieces together to create a powerful machine—matters even more.
We will show you how to focus on the big digital marketing wins—the things that get you disproportionate results. It’ll be up to you to ask your “marketing partner” the hard questions.
Healthcare Marketing ROI: 5 Tips for Success
Frustrated trying to figure out your practice’s healthcare marketing ROI? Find out what a good return looks like and how you can get more out of your marketing efforts.
How to Build a Content Strategy for Your Healthcare Practice
Learn how to develop a content marketing approach for your healthcare practice, starting with a strategy to generate leads, increase ROI, and boost authority.
OUR WORK
